How do you learn about products and services? We’ll explore the subject this hour with bestselling author Emanuel Rosen whose new book is “The Anatomy of Buzz Revisited: Real-life Lessons in Word-of-Mouth Marketing” (Doubleday, paperback, 2009).
How do you learn about products and services? We’ll explore the subject this hour with bestselling author Emanuel Rosen whose new book is “The Anatomy of Buzz Revisited: Real-life Lessons in Word-of-Mouth Marketing” (Doubleday, paperback, 2009).