Internet memes can seem pretty trivial (Grumpy Cat, anyone?). But when used correctly, they can actually tap into the zeitgeist in a way that connects like-minded people across the globe. An Xiao Mina joins host Krys Boyd to talk about how memes, emojis and other pieces of internet culture connect people offline, which she writes about in “Memes to Movements: How the World’s Most Viral Media is Changing Social Protest and Power” (Beacon Press).
